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Black Equity Collective 2nd Annual Equity & Justice Symposium

-2023

Creative Direction, Print Collateral, and Experiential Design for Black Equity Collective.

Client:
Black Equity Collective

Credits:
Studio: $NP Designs
Junior Designer: Kenya Brooks

My Approach:
The approach was centered on developing a key creative concept for the Black Equity Collective’s 2nd Annual Equity & Justice Symposium, focusing on ‘Collaboration as Resilience.’ A mosaic design was created to symbolize the power of unity, bringing together various elements of the organization for a greater impact. Once the key creative was finalized, it was extended to craft a comprehensive range of event collateral, including an event program book, name tags, pull-up banners, bookmarks, and table centerpieces.

Background:
The Black Equity Collective recently hosted their highly anticipated 2nd Annual Equity & Justice Symposium: Collaboration as Resilience at The Huntington Library. The event proved to be a powerful and transformative day, fostering engaging conversations and forging new connections between members, funders, partners, and allies under one roof, creating an indescribable atmosphere of magic and unity.

Results:
The event’s impact was evident through the overwhelmingly positive feedback received from attendees. Meaningful conversations and a great overall experience were reported by the members, reflecting the success of the event in achieving its objectives and leaving a lasting impression on all participants.

Black Equity Collective Pull Up Banner by $NP Designs
Black Equity Collective Name Tags by $NP Designs
Black Equity Collective by $NP Designs